About Love Blinds and Awnings

James Folwell and Vincent Rewcastle are the Directors and owners of the business. This partnership was born out of 15 years of friendship and talking business. James and Vincent met at an event and have been friends ever since, often catching up for breakfast before work every couple of weeks. At the time, James and Vincent both worked in their respective family businesses. Vincent took ownership of his family business (now Love Blinds & Awnings) a few years ago, and James sits on the Board for his. After sitting tight and looking for the right opportunity, our directors got talking about the opportunities that exist in the window furnishing space.

The conversation continued and a partnership was formed - JFVR Enterprises Pty Ltd. The concept was to take a successfully run local business and scale the magic that was there to represent a national opportunity. The industry was, and still is, lacking a new generation of window furnishing retailers with innovation, high business acumen and an ability to adapt to technologies. The combination of experience and skills between the pair has the opportunity covered. And, now, we embark on a journey of transformation and scaling that will become the Love Blinds & Awnings legacy.